Global Multivitamin Drinks Market Trends and Forecast 2027: Growth & Market Size

The Global Multivitamin Drinks Market is projected to grow at a CAGR of around 6.8% during the forecast period, i.e., 2022-27.                                                                     

Global Multivitamin Drinks Market Dynamics:

Key Driver

·       Escalating Demand for Beverages with High Nutrient Contents.

Backed by the high prevalence of an extensive range of energy drinks, sports drinks, & juice concentrates, among others, fortified with several nutrients, including vitamins & minerals, the multivitamin drinks market is set to witness an upswing in demand during the forecast years. Moreover, growing awareness regarding a balanced diet enriched with vitamins & minerals, accompanying higher disposable income, are the other prominent factors driving the market globally through 2027.

Possible Restraint

·       Stringent Government Regulations for Labeling Multivitamin Drinks.

Despite the numerous factors influencing the market most favorably, it might observe a downfall on the back of the stringent rules & regulations imposed by the government to administer labeling of dietary supplements or fortified drinks, including multivitamin drinks. This aspect might restrain several companies from investing in the multivitamin drinks industry & might affect the overall market in the coming years.

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Market Dimensions & Projections

·        Pricing Evaluation

·        Recent Strategic Moves by Companies

·        Primary Stakeholders

·        Import/Export Trend Analysis

·        Competitive Landscape Assessment

·        Emerging Opportunities

·        Market Trends and Indicators

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Global Multivitamin Drinks Market Segmentation:

The market report categorizes the market based on different segments and geographical analysis.

Study Timeline:

-Base Year: 2021

-Historical Period: 2017 to 2020

-Forecast Period: 2022-27

• By Type
  • Sports Drink
  • Milk/ Milk Shakes
  • Fizz Drinks
  • Others (Juices, Energy Drink, etc.)
• By End user
  • Below 18 Years
  • 18.1-40 Years
  • 40.1-60 Years
  • Above 60 Years
• By Application
  • Medical
  • Sports      
  • Fitness
  • Lifestyle Consumers
• By Distribution
  • Pharmacy
  • Super Market/ Hyper Market
  • Conventional Stores
  • Online Stores
  • Others (Specialty Stores, Outlet Retailer, etc.)
• By Region
  • North America
  • South America
  • Europe
  • The Middle East & Africa
  • Asia Pacific

Competitive Landscape

With strategic initiatives, such as mergers, collaborations, and acquisitions, the leading market companies, including -   Biorite Nutritionals, Passion4Life, Mary Ruth Organics, The Coca Cola Company, Pepsico Inc., Rita Foods & Drink Co. Ltd, Nestle S.A., Otsuka Pharmaceuticals Co. Ltd., My Drink Beverages, Danone, Nectar, My Vitamins, Ample, Krynica Vitamin, Ocean Beverages

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