India Men’s Grooming Market Growth Trends & Future Outlook 2030
Future India Men’s Grooming Market: Key Dynamics, Size & Share Analysis
The India Men’s Grooming Market is estimated to grow at a CAGR of around 12.1% during the forecast period, i.e., 2024-30. The market growth imputes the increasing awareness about health, wellness, and personal care among men driven by changing societal norms that place greater emphasis on personal grooming and presentation. With the rise of social media & exposure to global beauty standards, a considerable share of Indian men, have become more conscious of their appearance and are actively seeking ways to enhance it. Additionally, the influence of celebrities and influencers showcasing well-groomed looks has further encouraged men to pay attention to their grooming habits in the country.
Top Challenges Impacting the India Men’s Grooming Market Growth
Surging Incidences of Skin Problems Due to Chemical-based Cosmetic Products to Impede Market Growth – The proliferation of synthetic ingredients in skincare & grooming products with harsh chemicals that could strip the skin of its natural oils & disrupt its delicate balance has resulted in severe skin allergies among consumers. Additionally, inadequate awareness about proper skincare routines and excessive use of synthetic chemical-based products instead of skin-friendly and gentle formulations are further leading to unknowingly exacerbating existing skin issues or developing new ones.
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Understanding the Core Segments in the India Men’s Grooming Market
India Men’s Grooming Market Size, Share & Industry Trends Analysis- By Category (Shaving [Shaving Foam, Cream & Gel, After Shave Lotion, Razor Blade, Electric Product], Skin Care [Face Care, Body Care], Hair Care [Shampoo, Conditioner, Oil, Others], Fragrance [Deodorants, Perfume]), By Price Category (Premium, General), By Sales Channel (Offline, Online) and others
Geographical Analysis of the India Men’s Grooming Market
- North
- East
- West
- South
Who Dominates the India Men’s Grooming Market Insights on Key Industry Players?
Companies are strengthening their presence in the India Men’s Grooming market by adopting strategies such as forming strategic alliances, leveraging AI, entering partnerships, pursuing mergers and acquisitions, expanding into new regions, and introducing innovative products and services.
- Colgate Palmolive India Ltd.
- Hindustan Unilever, Ltd.
- Vini Cosmetics, Pvt. Ltd
- Malhotra Shaving Products, Pvt. Ltd.
- Marico, Ltd.
- Estée Lauder Inc
- Reckitt Benckiser (India) Ltd
- Beiersdorf India Pvt. Limited
- McNroe India, Pvt. Ltd.
- Emami Ltd.
- VLCC Health Care Limited
- Godrej Consumer Products Ltd.
- L'Oréal India Pvt. Ltd.
- Procter & Gamble Hygiene & Health Care Ltd
- VI John Group
- Others
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