Luxurious shampoo made from argyle clay from the Dead Sea SPECIFIC for: Detoxifying and purifying skin and coat. Its deep penetrating formula detoxifies the skin while gently cleansing and nourishing. Greatly increases the coat’s ability to absorb balsam and pigments. Brings the coat back to a neutral state. So therapeutic that the dogs completely relax..even fall asleep! Wonderful for elderly or stressed dogs. Incredible results that everyone will notice. Helps complete a perfect day at the spa. This highly feeding formula made with argil (rich clay) of the Dead Sea, purifies the coat and the skin in a tender way. PURIFYING SHAMPOO can be used for all types of coats. It eliminates the deposit of strange substances, reduces static electricity and makes the coats soft and shiny. Instructions for use: Wet the coat and wash with a specific Shampoo of IV SAN BERNARD for the type of coat. Apply the right dose of PURIFYING SHAMPOO onto the coat and massage slightly. Rinse thoroughly. To obtain the best results in volume and shine, we advise to use PURIFYING MASK afterwards. Source:- https://isbusa.com/product/purifying-shampoo/